LINGUOCULTUROLOGY: THE RELATIONSHIP BETWEEN LANGUAGE AND CULTURE

Abstract

This article explores the interdisciplinary field of linguoculturology, which examines the intricate relationship between language and culture. By analyzing how language functions as both a reflection and a shaper of cultural reality, the study highlights key theoretical frameworks and methodological approaches employed in linguoculturological research. The discussion delves into the concepts of "linguistic worldview," cultural keywords, and metaphor as cultural constructs, supported by cross-cultural examples. The findings underscore the inseparability of language and culture, emphasizing the role of linguoculturology in fostering intercultural understanding and addressing global communication challenges.